Go analogue

Gretchen Rubin of the Happiness Project helped me realise the importance of going analogue in some situations. She’s a big note-take (much like me) and uses a small notebook to write things down in every day conversations, which she spoke about in her post with tips for making people feel smart. It made me think: […]

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Simple as…

I was reading a piece online recently that promised 5 tips on how to kickstart your social media success for small businesses. Tip 1: “Sign up to networks and get a following.” I stopped reading after that. Anyone who thinks “sign up and get a following” is useful advice to people who don’t know or […]

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But I don’t have the right…

…equipment, the right design, the right platform. None of these matter. What matters is that you have the ability to create, in some way, shape or form, and that you start now. Excuses and “right” tools are for wimps. (Tweet this)

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On social automation

There are all kinds of ways to automate your social media now and there are all kinds of opinions on whether or not you should. I think both sides of the argument are right. You can’t automate opinion or conversation, but you can automate your sharing. Think of it this way: if you spend 30 […]

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Create generously

We can make the act of creation a selfish or a selfless one. When we create to make money, to sell things, to promote ourselves, our art or our business, we often stumble because we’re focused on an end result. When we create with the idea of helping, with openness and generosity, we create authentic […]

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Thank everybody

I’ve talked about the ‘be everywhere’ strategy before and never is it more important than saying thanks. I wrote a guest post for ManVsDebt that was picked up on another site doing a blog post round up. I got a notification through Talkwater1, clicked through and (naturally) enjoyed their praise, so I reached out and […]

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Excuse typos

A colleague I work with has a signature set when he sends email from his phone. “Sent from my iPhone, please excuse typos.” No, I won’t. It’s a disappointing symptom (or result?) of our always-on culture that people feel they have to respond to everything constantly, even while on the move. But if you don’t […]

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Be the audience before the producer

A few weeks ago, I heard someone of note in the social media space say in a presentation, “I’ve recently [started] podcasting. I’ve recently started listening to podcasts.” That’s the wrong way round. If we have never been the consumer, how do we know what works and what doesn’t? Innovation comes from trying new things, […]

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When did you last craft content?

I write every day. I’ve made it a habit. I wake up, sit in chair by the window and read for 20-30 minutes with a cup of tea (that’s the Englishman in me), then move over to my Grandfather’s writing desk, open up my laptop to FocusWriter and spend 30 minutes just writing, nothing else. […]

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Using contentment to keep at it

Keeping going can be almost as hard as starting up. To start takes courage. The first step takes a willingness to put ourselves out there before we believe we’re ready because we all know that if we wait for ‘ready’ we’ll never get anything out of the door. To keep going requires faith. Faith that […]

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